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• Time:2024-01-16

Ev charging business models can be roughly divided into 10 types: charging service fees, government subsidies, reducing electricity costs, advertising, charging platform services, value-added services, transportation rental services, parking space operations, supporting catering and entertainment implementation services, and creating charging network ecosystem

1. Charging service fee

This is the most basic and common profit model for most charging station operating companies at present - making money by charging service fees per kilowatt hour of electricity. Charging facility operating units may charge electricity fees, charging service fees, and charging electricity fees from electric vehicle users. Of course, the amount earned varies depending on the region.

2. Government subsidies

Now basically all regional governments have introduced subsidies for electric vehicle charger station construction. As long as electric vehicle charging infrastructure construction and operation reward and subsidy funds need to reach a certain scale of promotion, corresponding subsidies will be obtained. In addition, subsidies vary from region to region, and the amount obtained is different. Also different.

3. Reduce electricity costs

The future direction of charging stations must be related to energy storage. For example, by purchasing cheaper electricity through photovoltaic power generation, the cost will be more advantageous under the same market conditions.

4. Advertising

There are also many charging station operators who choose to rent advertising spaces on the walls of charging stations or on electric vehicle chargers to obtain revenue.

4.1. Advertising machine on electric vehicle charger

Make print media advertisements on electric vehicle chargers, install LCD screens or advertising light boxes on electric vehicle chargers, and promote new energy and electric vehicle charger usage, precautions, safety instructions, parking instructions, and service notifications in these places etc. content. One day's advertising fee in the downtown area is enough to pay the electricity bill for a week.

Charging station advertising must take into account factors such as whether it is accurate and whether it will cause resentment among charging customers, but it can still be regarded as a considerable way to make money.

5. Charging platform service

Developing your own code scanning and charging platform or app is more difficult, but the rewards are considerable. For example, after having its own charging management system and service platform, new energy vehicle owners can be issued charging point cards to uniformly settle related expenses and obtain cash flow through prepayment. The mobile APP can also obtain a group of high-quality customer information, increase customer stickiness by counting charging time and calculating cleaning travel distance, and can also push advertising content and related services.

6. Value-added services

There are many value-added services that charging stations can provide. While providing basic charging services, vigorously expanding some emerging value-added services can also increase the station's profits.

For example, by setting up an automatic car washing machine to provide car owners with self-service car washing services.

7. Transportation rental services

Owners of charging cars may still be some distance away from their destination, or perhaps their workplace does not have an electric car charger, so charging station operators can solve the problem of the last few kilometers for the car owners. By leasing electric scooters, bicycles, balance scooters and other means of transportation to electric vehicle owners, it can not only facilitate the owners' traveling back and forth, but also realize profits themselves.

8. Parking space management

At present, many big cities are facing the problem of tight parking spaces, and parking difficulties have become a common problem. If the charging station has enough space, it can also build its own new energy garage, which can not only make full use of the existing electric vehicle chargers, but also solve part of the parking problem. For example, make money by renting out monthly parking spaces or night parking spaces. The closer to the city center, the higher the rental price.

9. Supporting catering and entertainment implementation services

At present, most public charging stations are built in public parking spaces. There are two types of charging: fast and slow, with charging times ranging from 1 to 6 hours. Long waiting times have deterred some car owners. Establish charging stations, add convenience stores, small entertainment facilities or wireless networks and other services to make them more humane and diversified to increase the utilization rate of electric vehicle chargers.

10. Create a charging network ecosystem

The charging network is the basis of all profit models. It does not rely on charging service fees to make profits. It uses the charging network as the entrance to create charging, sales, leasing, and 4S value-added services; it also carries out a number of additional businesses to realize the three networks of charging network, Internet of Vehicles, and the Internet. Integration to maximize value and profits.

Finally, if you want to know more about "ev charging business model", you can consult us online or by email (sales@hjlcharger.com).